(Tourism constituents and tourism marketing in Oman ( Dhofar Governorate as a Model

نوع المستند : المقالة الأصلية

المؤلف

Univercity Mohamed

المستخلص

Tourism in developing countries is seen as an important means of
rapid investment, especially as there is a significant shift in tourism routes
towards developing countries that have competed with developed countries in
tourist attractions.
The Sultanate of Oman is characterized by a variety of tourist attractions,
making it ranked first in the Arabian Gulf, where the natural components of
Dhofar province play a large role in the development of tourism through the
exploitation of these elements and configured as a tourist product that attracts
large numbers of tourists to promote and recreation and exercise hobbies and
enjoy the unique climate for the province, which affects the tourism
development of different types of tourism activities throughout the year, where
the Omani Ministry of Tourism is engaged in organizing entertainment events
throughout the year for the tourists and pilot the internal tourism movement.
Based on the field data and the study of the various factors affecting
tourism in the Sultanate of Oman - Dhofar Governorate model, analysis of its
impact on the Omani product and how to market it locally, nationally and
internationally.

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